HTC Corporation, the Taiwanese manufacturer reportedly behind Google’s new flagship smartphone, has launched the RE Camera, supposedly aimed at everyday consumers willing to do selfies, but directly competing with the GoPro line of viewfinder-less action cameras. HTC has announced its new camera on Wednesday, Pop Herald reports.
The new camera – remarkably resembling a periscope – will have a 16 megapixel CMOS sensor, a 146 degree wide-angle lens, and will be capable of recording 1080p video in slow motion, or even time lapse. The camera will come with its dedicated smartphone app, acting as a remote live viewfinder, allowing the user to “set up the perfect shot and watch the live action” on the screen of an attached mobile device, besides browsing through the videos and pictures already stored on the camera. The app will back up all shots and videos taken by the camera to the attached smartphone, or to the cloud.
HTC is trying to keep its distance from GoPro, despite their product has similar features and enhancements – it comes with mount accessories and other elements similar to the well known action camera. Apparently the RE Camera will not try to invade the territories currently dominated by smartphones and cameras with viewfinders, but focuses on an everyday user’s needs. It also promises longer battery life, allowing the camera to take up to 1,200 photos or record 100 minutes of video.
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HTC RE Camera will cost $199,99 once it’s released (a price similar to what you currently have to pay for a GoPro Hero 3), and its accessories will be sold separately. One of the accessories available will allow users to mount the camera on their headgear or their bikes’ bar, similar to the GoPro. Another accessory will be an extra power pack for extending the camera’s battery life. The camera will become available at the beginning of November.